Engineering Curriculum at Coronado High School: 2010 - 2014

Friday, February 3, 2012

Super Advertising 2012

Who are your rooting for in this year's super bowl? The motto that "the best defense is a good offense" is one that resonates so I'm putting money on the Patriots. I have some important friends from back in the day that are giant Giants fans so I'd be glad to see NY win as well.

Many people in "the industry" (the advertising industry) consider the Kid Vader VW commercial the advertising winner from last year's super bowl media bonanza:



What commercial caught your attention the most this year?

What about the commercial made it memorable?

How much does it cost to air a commercial during the super bowl?

How many "widgets" (whatever the company is selling) will the company have to sell to cover the cost of their commercial?

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